innovation.
innovation.
The IMA Group Innovation Strategy
Innovation and Investment
By creating a structure dedicated to experimentation and innovation, as well as a development fund, the IMA Group aims to create new business models in order to offer a simpler, optimised experience, enhanced with new services.Data and the information system
Essential to a successful customer experience, the use of data and our information system bring us into our shareholders’ and partners’ digital world to offer seamless customer journeys.
From IMACare to L@B IMA: continuous innovation
IMA Italia Assistance always looks for new solutions that meet needs and demands received from the society. IMACare is inspired by this approach, and is point of reference for planning, guiding and providing solutions to the needs of care and support of familiar caregivers. IMACare combines non-profit and responsible profit, in order create a service model with high social value.
The innovation attitude has always accompanied the actions of the whole IMA Group. This is why L@B IMA was born, a collector of ideas which allows you to discover, experiment and understand.
Open-Innovation
Innovation is nourished by openness
That is why we support and nurture a whole ecosystem, to enhance our products, our services and our tools.
As part of our open innovation approach, we have developed partnerships with start-ups such as Pop Valet, Ze Borne, My Jugaad and Spareka. This openness has taken on an even greater dimension with our involvement in the French AssurTech accelerator, in which the IMA Group is one of the co-founders.
A winning innovation strategy!
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Trophées d'Or for supporting employees through change 2023
This innovative system combines a multitude of educational tools such as podcasts and Augmented Reality - Virtual Reality, to train our assistance managers in the specificities of electric vehicles. -
Silver award for the "Car Care" offer in 2023 - "Service Innovation" category
With the "Car Maintenance" offer, it is possible, on the same platform, to find a trusted garage near you, compare quotes for the necessary maintenance or repairs and book at the time of your choice, all at the right price. -
Trophées d'argent de l'Accompagnement Emploi 2022 - "Service Innovation" category
Since March 2022, our Interdisciplinary Medicosocial Platform (PIMS, in French) has been offering 4-month employment support for jobseekers, with the aim of identifying the day-to-day obstacles to a return to work and laying the foundations for a stable organization. -
2 bronze awards for the "Mobiflex" 2023 offer - "Customer Relations Innovation" and "Technological Innovation" categories
MAAS (Mobility as a service) is a solution for planning, booking and paying for intermodal journeys on a single platform or application.
The aim is to test new ways of providing digital assistance.